Grupo Lopes Rosa brand is a registered trademark owned by ODIVEL-LAR, which is a family business founded in October 1986 and which operates in the areas of Real Estate, Construction, Project, Real Estate Management and Tourism. LR LODGE is its brand in Tourism, an area that began in 2019 with the opening of two units, LR LOGDE RURAL located in Herdade do Barrocal de Baixo, in Foros de Vale Figueira, in the municipality of Montemor-O -Novo and LR LODGE URBAN located at Rua da Barroca nº46 in Bairro Alto in Lisbon.